MEMPHIS,
TENN. – The Automotive Distribution Network (ADN) has formed a
strategic alliance with The Auto Pride Network, according to Mike
Lambert, president of the Network. Formerly a division of IWD, Auto
Pride will now be its own marketing entity within the Network.
“Auto
Pride will maintain its own board of directors and control over the
marketing direction of the group,” said Lambert. “Network Headquarters
will perform the group functions of product research and accounting, in
addition to providing assistance in marketing and IT.”
“The
footprint of the Network provides more efficient and cost-effective
service for existing and future business for our organization,” said
Ron Sutton, chairman of Auto Pride. “It’s an exciting time for our
group. This makes sense for us on so many levels.”
“The addition
of Auto Pride to the Network, along with the recent integration of CMB
Network, now puts our association among the very elite and unique of
the program distribution groups in North America,” added David Honig,
chairman of the Network.