LAS
VEGAS, Nev. — All AAPEX exhibitors with products and marketing programs
for the fast-growing import nameplate market are invited to participate
in the popular AIA Industry Awards Program at AAPEX. Discover how the
AIA Industry Awards Program can help attract buyers to your products in
AIA’s high-traffic display area located near the entrance to the Sands
Expo Center Upper Lobby from the Venetian.
Registration is open for
this unique program, which is now in its 22nd year and is a separate
program from the AAPEX New Product and Packaging showcases. Awards are
provided in seven categories, ranging from best overall import
aftermarket product and best new product for import cars or trucks to
best new packaging and website presentation of products for import vehicles.
Program details and an entry form are at www.aftermarket.org/Resources. Click on the link that says, “2010 AIA Industry Awards.”
Special
pre-show publicity in the October issues of Counterman and ImportCar
magazines is available for those companies that submit entries by the
Sept. 15, 2010, registration date. The fee for entries received by
Sept. 15 is $140 per entry ($190 per entry after that date).
The AIA
Product Awards Program offers entrants the chance for great exposure
before, during and after AAPEX. All entries will have AAPEX-long
exposure in the AIA Industry Awards display area and year-long exposure
for photos of all entries in a gallery on the AIA website,
www.aiaglobal.org. New for 2010, the virtual AIA Awards gallery will
provide links to the Web sites of all participating companies.
The
awards will be presented at a Nov. 2 press briefing and award
recipients are honored at the AIA Luncheon and Awards Program on Nov.
3. A special post-AAPEX full-page trade press advertisement will salute
award winners. Winning entrants will be able to maximize their awards
in year-round advertising and marketing campaigns. Plus, of course, the
free pre-show publicity advantages of registering by Sept. 15, 2010.
For
questions about the program or additional information, contact Lee
Kadrich at (301) 654-6664 or e-mail lee.kadrich@aftermarket.org.