FLORHAM
PARK, N.J. — KSS Retail announced that it has signed an agreement with
O’Reilly Auto Parts to provide the auto parts retailer with software
applications for price modeling and optimization.
O’Reilly
will utilize KSS Retail’s PriceStrat to improve its ability to forecast
optimum pricing and promotions to enhance its strong competitive
position and continue to deliver customer value. PriceStrat is KSS
Retail’s integrated software application that manages both regular and
promotional pricing.
O’Reilly
will also use the Retail Heartbeat solution for market basket customer
analytics. These solutions enable retailers to analyze and model
customer buying behavior to facilitate pricing and promotional
decisions that are more timely and effective in optimizing sales and
value for customers.
Lance
Jacobs, CEO of KSS Retail, said, “O’Reilly is a leader in their market
and has experienced phenomenal growth by an intense focus on
understanding and serving their customers. We take great pride in the
success of all of our clients and are committed to helping O’Reilly
leverage the predictive insights of PriceStrat in their quest to better
serve their customers.”
KSS
Retail provides regular and promotional price optimization to leading
retailers including Kroger, Raley’s, Sonae (Portugal), Brookshire
Brothers, McKesson, United Supermarkets, BI-LO, dabs.com and many
others.